Three Olives Recipes

#art direction #design #social content #production

In the very beginning of 2020, Malka was tasked with creating all of Three Olives Vodka’s recipe content for the year. This involved creating content for over 30 holidays and seasons. Each holiday had a corresponding recipe that required product shots for Instagram and Facebook, as well as designed recipe graphics for Pinterest and video content for Instagram.

My role was to come up with the concept for each of the recipe product and video shoots, as well as come up with the look and feel of the Pinterest and video graphics. Three Olives’ brand is modern, bright, colorful, and fun, and each image needed to reflect that while uniquely representing the holiday and recipe that went along with it.

Art Direction: myself
Graphic Designer: Celia Childress
Set Design: Sydney Flint
Producer: Will Keese